Metro / More Savings. More Holiday.

How do you get more out of the holidays? When you save more, you get more. And with the largest selection of 5G phones, the power of the 5G network and the lowest price in prepaid, you can do more with Metro. More classic holiday movie streaming, more family picture posting and more viral dance challenges. That’s More Savings. More Holiday.

We created a snowy 3D environment with festive holiday elements that signifies walking into a wonderland where magical savings happen. We created modular animated elements; rolling ornaments, pop-up presents, bouncing trees; all of which teams could layer together to create eye-catching winter wonderscapes. This direction was utilized throughout the campaign in broadcast, digital, social, print and retail.

Role: Design Direction & Art Direction